(Back to Session Schedule)

The 11th Asia and South Pacific Design Automation Conference

Friday January 27, 2006

Session 3K Keynote Address III (9:00 - 10:00)
Location: Small Auditorium, 5F
Chair(s): Fumiyasu Hirose (Cadence, Japan)

3K-1 (Time: 9:00 - 10:00)
TitleEffective Platform-based Development for Large-scale Systems Design
AuthorYukichi Niwa (Senior Advisory Director, Group Executive of Platform Technology Development Headquarters, CANON INC., Japan)
AbstractPlatform-based development (PBD) aims to continuously add new value in both cases of incremental development and product planning based development. By adding new technology to previously existing technology and by storing the technologies as reusable assets, PBD enables high quality, low cost, and short turnaround time development. Furthermore, PBD allows target-oriented development where we can select and concentrate technology to eliminate unnecessary development. In order to execute effective PBD, it is important to introduce the firm layer structuring of digital/analog technology so that individual professionals in independent layer can maximize their efficiency without any restraint. The act of layer structuring is nothing but the architectural design of the development methodology. Thus, it's no exaggeration to say that success in business profitability management directly depends on the presence of the good architect. The important thing in the next stage is to optimize the design process by investing in computer resources. For example, it is necessary to thoroughly adapt simulation technology to the development of high quality imaging technology, embedded system (hardware/software) technology, or communication technology. The quantitative evaluation from the early design phase and the workflow based on the accumulated design know-how (IP, methodology) will accelerate technology innovation and strengthen the platform even further. Eventually, management can directly obtain absolute advantage of large-scale system design effectiveness.